Marketing Plan for a new Product in Qatari Market Essay

Marketing Plan for a new Product in Qatari Market - Essay Example The mission statement of automobile firms defines their brand, culture, and customer experience. Since Chevrolet is a brand of the GM, it uses the mission statement of the General Motors Car Company. The mission statement of GM is backed by the following core principles: safety and quality first, create life-long customers, innovate, deliver long-term investment value, and make a positive difference. The unofficial mission statement of Chevrolet brand is â€Å"We win when the customer says we win.† In the Middle East, the Chevrolet-branded cars are a sourced from General Motors in North America, General Motors Korea in South Korea, and General Motors Holden in Australia (Gustin, 2008). Chevrolet has various vehicles. To that effect, the paper will discuss the marketing plan for Chevrolet Cruze car brand in the Qatari market. In the present scenario, the Qatari automobile market segment has now been developing in a considerable manner due to augmented demand for fuel efficient, spacious, affordable, and easy to maintain cars. According to Qatar’s Automobiles Company, by the end of this year, about 90,000 cars had been sold in Qatar with most of the vehicles being from Toyota Company. Furthermore, Rolls-Royce also realized an increase in sales by 37 percent. In the same way, most of the automobile companies recorded an increase in the number of sales. However, Bhaktavatsala (2013) notes that more than 700,000 people drive Chevrolet cars in Qatar. Chevrolet has significant market share in the automobile market. Most of the people who purchase motor vehicles in Qatar have higher disposable incomes. This implies that they have the ability to purchase the vehicles in spite of their higher prices. Most Qataris prefer to purchase vehicles that are technologically advanced, fuel efficient, stylish with modern features, and easy to maintain. Proceeding further, nobody denies that safety is one of the major concerns of customers. Almost all automobile

The Gulf of Tonkin incident Essay Example | Topics and Well Written Essays - 2750 words

The Gulf of Tonkin incident - Essay Example The mutual distrust of the allies against each other resulted into great animosity and gave rise to war tendencies. It led to the arms and missiles race between USA and Soviet Russia. Neither sides fought a direct war against each other, considering the appalling consequences, but they constantly fought for control and power through their proxy countries. Devastating effects of these proxy wars can still be observed world over. The cold war proceeded through Berlin Blockade, Korean War, Vietnam War, Cuban Missile Crisis, and Soviet-Afghan War and on. Each of these wars had its disastrous and long running effects on the world history. Vietnam War amongst these proved to be a non-repairable mistake for America in the long run. In the cold war era America suffered severe setbacks in its war against communism. Ex: Cuban incident, Berlin wall, military losses in Laos. It was becoming extremely important to re-establish America's position on the world map. Irrespective of this, for years historians have debated America's entry and position in seemingly hopeless situation such as Vietnam War. With this loss of face against communism, since Kennedy administration, it became all the more essential for President Lyndon Johnson to prove himself as a warrior against of peace which he projected himself as, throughout the Gulf of Tonkin crisis. The secret mission of patrolling on North Vietnam coast was undertaken and was named as Desoto by the Pentagon. On 31st of July 1964, American destroyer USS Maddox began electronic intelligence collection mission in the Gulf of Tonkin. On 2nd of August Maddox claimed that it was attacked by the North Vietnam P4 patrol torpedo boats in international waters. However the Maddox claimed to evade the torpedo attacks and had to fire back in order to defend itself. Maddox suffered very minor damages in the attack. It claimed that out of the three North-Vietnamese patrol boats, one has sunk and the other has been heavily damaged. Maddox was later joined by another destroyer Turner Joy in South Vietnamese waters. Second Attack: On 4th of August Maddox launched another Desoto patrol on the coast of North Vietnam. Turner Joy was also accompanying Maddox. The destroyers claimed to have received signals indicating attack from the North Vietnamese navy. The firing went on for 2 hours targets based on radar and radio signals and electronic and visual reports of the enemy. Captain Herrick sent in his message sent to Washington suggested, "Review of action makes many reported contacts, and torpedoes fired to be doubtful. Freak weather effects on radar and overeager sonar men may have accounted for many reports. No actual visual sightings by Maddox. Suggest completed evaluation of the situation before any action is taken" *. Herrick also recommended a thorough review of the situation before any decision or action to be implemented. He also stated that there could have been misunderstanding due to weather being highly unstable and unclear. The reports of torpedoes being fired were also doubtful as the torpedoes were heard and not seen. Chances were the sound of torpedoes could have been sound of the propeller, which was mistaken. Both

Abiotic And Biotic Characteristics Environmental Sciences Essay

Abiotic And Biotic Characteristics Environmental Sciences Essay San Francisco Bay has maintained a magnificent body of water and use to sustain the economy of Western United States and San Francisco Estuary in Bay in is of great importance because through this a large number of water draining becomes possible. Its Estuary from where fresh water meets to sea water. There are many pollutants that we face in our daily life e.g. dirt, sediments, oil, grease, fertilizes pesticides chemicals etc. the water running from the land carrying these pollutants to underground and ultimately this reach to the Estuary of san Francisco. These pollutants when reach in river and sea water can pollute the whole water and prove harmful for aquatic life as it can be cause harm for wetland creatures like fish, and can prove very dangerous for other habitats of water. It can destroy the aquatic system and can be major threats for the living organism living under water. As San Francisco Estuary considered as a very important region and has much economic importance so for prevention of pollution and keep safe this region from other different factors restoration and conservation is used. Abiotic and biotic characteristics of the San Francisco Estuary Many of environmental factors affect the abiotic and biotic characteristics of the San Francisco Estuary these include both abiotic and biotic characteristics. These factors effects the life in Estuary in great extends. Non-living factors are called abiotic factors which include concentration of oxygen and nutrients, salinity of water and amount of sunshine. As these factors have the major impact on the life in estuary. All living factors that affect the estuary are called biotic factors. That includes producers consumers and predators as producers are of basic importance for consumers. Consumers rely on producers and predators rely on consumers. So these are depend on one another to maintain the balance of estuary, Population growth in the San Francisco Bay area affected the estuary Increasing trend of population in San Francisco Bay area affected the estuary as increasing trend of population cause a rush in urban as well as on village areas. More the people are using the recourses more the waste is creating and much use of water and water waste from its use create pollution as much of the polluted water is drained through the underground ways to Estuary that is a great threat for the marine life. More over in recent years 40,000 metric tons of pollutants enter the Bay annually from agriculture and urban runoff. Rivers, atmospheric fallout, municipal sewage treatment plants, industrial facilities, natural and artificial erosion, illegal clearance, dredging and dredged material disposal, marine vessel discharges, accidental spills, and landfill seepage are also causing problems as well. (1) Habitat fracture in the San Francisco Estuary been increased by human behavior Estuaries is of great importance for us as these are used for food, trade and for shelter and in this case Sans Francisco Bay has great importance as it is used as harbor for many ships of this regions. There are large number of plants and animals found in Estuaries and the most of population of San Francisco Bay depend on these marine lives for their food. But due to the pollution spreading by increase in population cause harm to these plants and animals. This pollution can cause damage to the lives of these plants and animals found in estuaries. Heavy load of silt, trash, and sediments by erosion and chemical contamination cause can prove to be harmful for these plants and animals and can create suffocation for them. Due to increase in irrigation or by making more dams by the people can cause problems as more the salty water will move upstream as compare to normal routine that can cause destructive consequence for species living in the water. The most important impact of human population in estuaries habitat in San Francisco is the development of estuaries. People are trying to get expand the area of estuaries for development purpose as they are quite interested to use the land for housing and business purpose as they want to want to utilize the region of estuaries for industrial development. Economically estuaries are very beneficial for these purposes but this can caused the lost of large number of habitat found in these estuaries. So it is harmful for the water species and become the cause of Habitat fracture in the San Francisco Estuary. Aquatic Nuisance Species (ANS) is transporting the organism across America and around the globe. This phenomena is increasing that cause harm to native fish and wild life in different ways as it disturb the entire food web and cause problems for human life activity as well e.g. disrupting the water delivery and effecting the agriculture as well. Conservation being used to promote and maintain the biodiversity of plants and animals in the San Francisco Estuary Biodiversity of plants and animals means range of organisms including different plants and animals, present in ecological system. It is very important to promote and maintain the biodiversity of plants and animals to get the wide variety of organism that will be beneficial and use to fulfill human needs. San Francisco Estuary is of great importance for the habitat of this region as they get important benefits from them so to save this and to survive from the loss of species found in these estuaries it is very important to properly mange and develop the system to escape from the loss of marine species as well. Estuary of San Francisco Bay is of great importance in all over the world. To secure it from un exceptional phenomena and extend the productive use of it The San Francisco Estuary Partnership (SFEP) is playing very important role as they have used different approaches to reduce the impact of Aquatic Nuisance Species (ANS). They have start to consider species management plan I order to recover the species of Estuary from harmful effects. Fish in the estuary need oxygen to survive so the estuary where there is increased pollution thats causing lost of marine life , Submerged aquatic vegetation (SAV) produces oxygen for fish breathing and to reduce the pollution. The Sans Francisco Bay conservation and development commission (2) prepared a plan to make and implement the policies for the development of Bay and to utilize the maximum benefits from them. The Sans Francisco Bay plan is created and implemented by this commission in 1968. The important conversation of this plan was related to shore line and coastal areas to utilize it to their maximum potential. Conservation of fish and other aquatic organism is most importantly depend on the oxygen that is provided to these organisms, fresh water, availability of food for these organisms, sufficient area of breeding and quality of water. If these factors are organized in proper way then it became possible to maintain and improve the biodiversity of plants and animals of Sans Francisco estuary. The Sans Francisco Bay conservation and development commission has taken important steps to restore these components in order to ensure the benefits for the future generation of these fish, and other wild life of estuary. This commission also provides recommendations in Bayland Ecosystem habitat Goal Report about the diversity of habitat o enhance the variety of aquatic plants and animal species. The Baylands Ecosystem habitat Goal Report works to provide the important information about the types, amount, and distribution of wetlands and its habitats that are needed to maintain a healthy eco system. Conclusion San Francisco Estuary is of great importance as this is a transition zone between watershed and ocean and economically this system has great importance for that region thats the reason of restoration of this estuary. Many action plans has made for the development, promotion and maintenance of these Estuary and many more action plans are expected in near future for further development of this ecosystem.

In Favor of Drug Legalization :: Illegal Drugs Narcotics

The legalization of drugs has been an enormous issue in politics for an extremely long time. Many people believe that the legalization of drugs will allow the government to gain more control and therefore reducing crime on the streets. Another issue in this matter is that the government will be able to profit money off the drugs and be able to control prices and what age you will have to be to be able to buy the drug. On the issue of less crime, with the government controlling drugs there will be fewer drug dealers on the streets, as there is no need for them. The ban on underage people using drugs will lessen the crimes by minors and by students in our schools. With the government regulating the drug, they can readily control how much is sold and how much is appropriate for consumption by the buyer. In addition, the government could profit off the legalization of drugs. If the government were to legalize drugs, then they could choose the prices of the drugs and how much or if they want to place a tax on them. With the government doing this, people would be paying higher prices than what they currently pay from a dealer. This would, in turn, reduce the demand for the drug due to the high prices. The money that the government makes off the taxing and the pricing of the drugs could go to health care or to another good cause that support the citizens. However, it seems we will never see the legalization of drugs. Many people go out and do things just because the authoritative figures say you shouldn't do them. In other words, certain people merely break the law not to experience the drug, but to be a rebel. The legalization of drugs would most likely cause the use of drugs to decline.

Zener Diode

Zener diodes are special types of diodes that are intended for use in the breakdown region. A normal diode has a large reverse breakdown voltage. But a zener diode has a relatively smaller breakdown voltage also called as Zener voltage. A zener diode conducts current heavily at this reverse breakdown voltage. For this reason, a zener diode is usually connected in reverse position (relative to a normal diode) in electronic circuits. The usual application of a zener diode is for voltage regulation because the zener diodes offer a wide range of zener voltages that could match the voltage of regulation.Six main operating characteristics of a zener diode are: Zener Voltage, Zener impedance, Leakage current, Temperature coefficient, Diode capacitance, and Forward voltage. The zener voltage (reverse breakdown voltage) is the voltage wherein a zener diode conducts current when positioned in reverse direction. Depending on the part number, zener voltage ranges from a few volts up to hundreds of volts. The zener impendance is the effective impedance of the diode when operating in reverse breakdown voltage (zener voltage).Leakage current is the amount of current conducted by the diode when the magnitude of the voltage across the diode is less than the zener voltage. Temperature coefficient is the variation on the zener voltage due to the changes in the temperature of the diode. Diode capacitance is the effective capacitance of the diode due to the non-idealities of a diode. Lastly, forward voltage is the operating voltage wherein the diode would conduct current in the forward direction.

High School Dropouts Essay

It’s been known for years that young people who do not earn a high school diploma face many more problems later in life than people who graduate. Dropouts are more likely to be unemployed, have poor health, live in poverty, be on public assistance, and be single parents. It all began in the 1960’s when students started to drop out due to the racial discriminations and gang violence. . High school drop outs have been a very serious problem in the United States. Here in this essay I will clarify how high school dropouts is a problem that should be solved. High school dropouts have been a continuous matter for many generations. Pregnancy, poor grades, truancy, low income, and bad behavior are the main causes of dropouts. Which leads for young people to more likely to unemployed, live in poverty and be depending on the help of the government. Approximately 7,000 high school students drop out every school day, which translates to one in three students. Once students make the decision to drop out, they lack the tools to compete in today’s society and diminish their chances for greater success in the future. Many years of failure and frustration can also lead for a person to dropout. The loss of motivation, source of support and encouragement lead students to not believe in them selves and only find the solution to drop out. Now in days, there are many options for high school dropouts. The government offers students to enroll themselves in vocational and trade school or non traditional schools. Which allow students to finish the rest of their credits or receive there GED. Vocational schools allow for students to study the field in which they are interested in. This is an effective option as most students that drop out struggle with some classes, but excel in a class that they enjoy. Of course the best solution is for students to stay in school, but if a student is going to drop out there are options to help him or her get the education and experiences to help him or her to succeed. There is defiantly many advantages in these programs. Dropouts have the opportunity at a second chance to be successful. The only disadvantage there can possibly be only relies on the individual. The person is the only responsible one and it is up to them if they truly want to commit themselves to an education. If the person does not commit themselves they will only loose the chance and go back to the possibility of being unemployed or getting paid minimum wage for the rest of there life. It is important for young people to take school seriously in order to prevent a very unfortunate future. In my opinion I think that the best solution is to stay in school. It will prevent people from having to deal with unemployment and poverty. Staying school will allow students to achieve there goals and most of all make others feel proud of you as well. High school can defiantly open many doors only if he or she is committed to their education and motivated. It is time for people to make a difference and speak to future generations regarding there education. Preventing dropouts can certainly change the world in the future.